FREERIDER FLAGS

Ali Beletic’s “Freerider Flags” demonstrate her interest in free rider culture, which she describes as a philosophy and way of life that celebrates new experiences beyond existing boundaries. The linen textiles are inspired by the words of journalist Hunter S. Thompson and the stories of vanguards who lived simply with hedonic spirit. Take “Party Wave” for example—the phrase originates from surf culture and describes when multiple surfers share a wave. Beletic’s flag champions the term and its unlimited, inclusive attitude.